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SCALABLE

Product
About this newsletter

Weekly actionable insights for startup founders and venture builders, highlighting useful tools and resources.

Stats for sponsors

Subscribers

4,124 (4,124, as of 2026-08-31)

Source: Passionfroot live stats

Open rate

Clicks per campaign

~75

Source: Passionfroot kit

Frequency

Weekly

Audience

Helping founders launch products
and grow startups, fast.. Top locations: AE 2%, United Kingdom 3%, United States 75%. Reader profile tags: startups, entrepreneurship, tech, ai, founders, venture capitalists, builders. Startup founder / co-founder - 55.2% C-level executive - 12.8% Product person (PM, VP of Product, CPO) - 7.7% Designer / Creative person - 10.3% Engineer / Software dev - 7.2% Currently on a career break - 6.8% 👉 More than 50% of our sponsors are repeat customers, and we're here to help you achieve your campaign objectives. How it works: Submit your request for your selected pr

Source: View source

Rate card

💡 Primary Placement $200 (A shoutout right at the top of the email that can include a small banner, about 4-5 sentences, and a CTA button. Limited to 1 per edition. Consider it like a long tweet with a key ); 📨 Dedicated Newsletter Edition $360 (A special sendout, featuring you and your business including a full deep-dive. You can feature a product demo, a case study, benefits of use, and multiple CTAs. Anything and everyt); ⚾️ Secondary Placement $100 (Text-only ads displayed at the mid-to-bottom of the newsletter. They can an contain one link and a maximum of 180 characters (no images or emojis!))

Source: View rate card

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